In-app purchases
The most common way that Candy Crush and Angry Birds make money is through in-app purchases. These are items that players can buy to help them progress in the game. For example, players can buy power-ups that give them an advantage in levels, or they can buy extra lives so that they can keep playing after they have run out.
In Candy Crush, in-app purchases range from $0.99 to $99.99. The most popular in-app purchase is the "Lollipop Hammer," which costs $0.99 and allows players to break through obstacles in levels.
In Angry Birds, in-app purchases range from $0.99 to $49.99. The most popular in-app purchase is the "Mighty Eagle," which costs $2.99 and allows players to destroy obstacles in levels.
Advertising
Candy Crush and Angry Birds also make money through advertising. When players are not playing the game, they may be shown ads for other games, apps, or products. These ads generate revenue for the developers of Candy Crush and Angry Birds.
Subscriptions
Candy Crush and Angry Birds also offer subscription services. These services give players access to exclusive content, such as new levels, characters, and power-ups. Subscriptions typically cost $4.99 per month.
Conclusion
Candy Crush and Angry Birds are two of the most successful mobile games in the world. They have generated billions of dollars in revenue through a variety of methods, including in-app purchases, advertising, and subscriptions. These games are a testament to the power of mobile gaming and the ability of developers to create engaging and monetizable experiences for players.