The North Pole doesn't really have a nickname in the same way that, say, New York City has "The Big Apple".

However, here are some ways it's referred to:

* The North Pole - This is the most common and straightforward way to refer to it.

* Santa's Workshop - This is a more playful and festive term, often used during the Christmas season.

* The Geographic North Pole - This is a more scientific term, used to distinguish it from the magnetic North Pole.

Ultimately, how you refer to the North Pole depends on the context and your own personal preference!