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  • MacBook Pro Retina Display: Cost Analysis & Impact on Apple & Consumers
    The new MacBook Pro with Retina display has been met with mixed reviews, with some praising its beautiful display and powerful performance, while others have criticized its high price and lack of upgradability.

    Cost to Apple

    The new MacBook Pro is estimated to have cost Apple around $1.3 billion to develop and produce. This includes the cost of research and development, design, and manufacturing. The high cost of the new MacBook Pro is due in part to the use of new materials and technologies, such as the Retina display and solid-state storage.

    Cost to Consumer

    The new MacBook Pro starts at $2,199, which is significantly higher than the price of previous MacBook Pro models. This price increase is due in part to the higher cost of production, as well as Apple's desire to position the new MacBook Pro as a premium product.

    Consumer complaints

    In addition to the high price, consumers have also complained about the lack of upgradability of the new MacBook Pro. Unlike previous MacBook Pro models, the new model's RAM, hard drive, and battery are not user-replaceable. This means that consumers will have to pay Apple to upgrade these components, which could add significantly to the cost of ownership.

    Conclusion

    The new MacBook Pro with Retina display is a powerful and beautiful laptop, but it comes at a high cost. Consumers will need to carefully consider whether the benefits of the new MacBook Pro outweigh the high price and lack of upgradability before deciding whether to purchase it.

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