* In an acidic solution: Phenolphthalein is colorless.
* In a neutral solution: Phenolphthalein is colorless.
* In a basic solution: Phenolphthalein turns pink or fuchsia.
Since sodium hydroxide is a strong base, when it's dissolved in water, the solution becomes highly basic. Therefore, the color of sodium hydroxide in phenolphthalein is pink or fuchsia.